Designed by father and son, Kevin and Cole joined together for a shared passion for the beach and cherished family times

Growing up, as a family of 5 kids, we made plenty of memories outdoors through sports, picnics, and beach trips. Beach trips were rare but extra fun. A bit of sun during the colder days was a much-awaited delight, and for the sunny days, we always had a couple of beach umbrellas for the entire family. We loved everything about our beach trips, except the windy days when gusts of wind would knock our umbrellas right off of their holes in the sand.

We tried digging deeper holes and using anchors for the umbrellas, but they never stood a chance against the wind. Beach sand is very loose and not exactly a source of strength.​

Then It Hit Us – Beach Sand Is A Heavy Material, and That Weight Can Offer Strength!

We put our thinking caps on, hit the proverbial drawing board (or the sand canvas in this case), and designed a product that could withstand strong gusts of beach wind and prevent the umbrellas from flying away.


U-Stand “Shade Anywhere” is a “fully patented”, portable bucket with a tube that runs through its center and opens up at the top. It is engineered to be highly portable, incredibly lightweight, and rugged enough to withstand the abuse of everyday use.

The empty U-Stand can be easily taken to the beach, filled up with sand, and set up with a beach umbrella. Imagine a bucket full of beach sand incessantly preventing your umbrella from taking off. That’s U-Stand for you. Filling it up with sand sounds too much of work? Fill it up with water. You can even bring ice in it from home.

The intelligently designed bucket stand offers a flat tabletop with cupholders on top of it for convenience. It’s the ultimate beach accessory



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